Le Instagram stories possono essere un valido fact checking dell’anno che hai trascorso.

Una versione aggiornata e sacrilega dell’album fotografico di famiglia, o meglio ancora la serata di gruppo con la visione delle diapositive (per i più vecchietti) o del filmato (nella versione più aggiornata) della vacanza in compagnia.

Eppure, nonostante spesso si tratti solo di marketing, di una totale affermazione dell’io,
del profondo ego, nel mio caso professionale, è possibile scoprire alcuni valori anche in un materiale a prima vista superficiale.

Ritrovi i compagni di viaggio che hai scelto, la musica e gli ascolti culturali attraverso le note che rivela la tua autoradio, la cura e l’attenzione per il tuo lavoro, quindi per il tuo cliente, la leggerezza e l’allegria che manifesti nei tuoi commenti auto ironici.

In fondo non fai che affermare il tuo modo di affrontare la vita professionale, si, ma in realtà,  la tua vita in generale, perché nonostante tutto è con le persone che ci dobbiamo confrontare ogni giorno, e quando le scegli o ti scelgono questi valori assumono un significato anche se parli solo di business.

Buon anno nuovo a te



Gianni-Canali-Behind-the scene



L’INDAGINE DELL’IO – Antonello da Messina #ritratto
Sembra un paradosso, ma andando sempre più indietro nel tempo riscopro la sintesi, per eliminare gli orpelli.
Questa mostra, questo artista, ci aiutano a ricordare la vera essenza del ritratto.
La tecnica in questo caso è fondamentale, ma il risultato si manifesta solo grazie alla immensa sensibilità nel saper “catturare” il “pensiero” del soggetto, l’intima essenza della persona.
Nonostante il ripetersi della medesima “inquadratura”, di tre quarti, fortemente ravvicinata, percepiamo la psicologia del soggetto dai dettagli, dall’increspatura della bocca, il brillio delle pupille, le ciglia abbassate.
“L’istantanea” ci pone di fronte ad una persona viva, reale; il sapiente utilizzo della luce, l’ombra plastica che modella il volto, lo sfondo monocromo scuro.
Grazie ad un autore rivoluzionario della seconda metà del secolo, ricevo l’energia per stimolare la ricerca, e non dimentichiamo che il secolo è il XV…








11.04.2018 Video

To clean up implies several meanings.

Getting rid of useless stuff, old clothes, unnecessary tasks, but also rehabbing from social media addiction, ongoing sterile relationships…

Tidying up (whatever it may be: a desk, a hard disk, a garage…) is an action which elicits a sense of release.

You feel more confident, positive, constructive, you’re already looking ahead.
But next, the easiest step is to repeat the mistake and to get back to “the day after the party” mess.

The chronic plague of our time, accumulation, must be faced both with thought and action, rigour and feeling.

We shall deeply seek in the hidden spots of our life, those black holes we never fit in for fear of unveiling some truth we pretended to ignore.

In an age where everybody is willing to show you how to feel better, be incisive or improve your social skills, Iet me give you my personal advice as well, about how to clean up your life.


Production: Gianni Canali Studio
Director e DoP: Gianni Canali
Camera: Alessandro Della Valentina
Editing: Alessandro Della Valentina
Best boy electric and grip: Camillo Bonfani/Sebastiano Trovesi /Gianluca Micheletti
Make Up/Hair: Marina Magoni
Model: Alice R.
Client: Imetec
Thanks to:
Angelo Stucchi for dog Artù

It’s a good habit to dedicate some time to research, and this was the right opportunity to do so.

Market rules, competition and any sort of logistical reason stir up our daily race against time,
which hinders research work Nevertheless, no sterility or moaning or shirking from our responsibilities is justified.

an advertising agency,
a pharmaceutical company operating in the precision oncology sector
fencing as a metaphor of surgery
a calendar for 2018
three photographers
me, one of them

It’s no secret that photography means “drawing with light”
So I decided to draw with light myself
Light as the fencer
Foil as the precision tool for the winning thrust.

Research implies study, method, accuracy, analysis, tests.
The same principles led my research finding the exact shape of light that conveyed the given concept.

At the beginning of every research our vision is blurred and we make missteps, but gradually we get closer and closer to the target until we hit it.

Although light painting has never been my speed, I took up the challenge: to develop experience in an unexplored field, to functionally express the topic.

Here you’ll find the pictures we shot and the usual video disclosing how we operated behind the scenes.

scherma calendario fencing light painting

scherma calendario fencing light painting

scherma calendario fencing light painting

scherma calendario fencing light painting

scherma calendario fencing light painting

scherma calendario fencing light painting

scherma calendario fencing light painting

Agency: Welcome ADV
Customer: Celgene
Calendar 2018
Light Fencer: GL Micheletti

In collaboration with Liceo Mascheroni
and the traineeship of Luca Bonfanti and Michele Ghezzi
we were able to realize this behind the scene.
In young we trust!

auguri 2018 celgene stoccata vincente scherma










28.11.2017 Corporate, Video

Be this video a metaphor or not (?)
Watch it right to the end,
we talk about green, cooperation, values… and football, too!
A great team needs to share values to win
It sounds like a slogan
But after all… it’s a slogan, that tells also the truth

These are the details that strengthen work team
ours has been working hard for years
our costumers are doers
collaboration couldn’t be more fruitful

Luckily, we are supported by skilled counselors, too
they help us keep everything under control
both thoughtfully and cheerfully
watch the video, it will clear it up for you

To do things properly,
we work from dawn till dusk
to catch the best light

Respect for people is crucial
Our style is built on it
It’s in the eyes of people we meet that we can see our results

People’s appreciation of what you’re doing is rewarding, isn’t it?

Enjoy the view!





Cooption-verde-manutenzione-gianni-canali-fotografo-photographer-bergamo_01 Cooption-verde-manutenzione-gianni-canali-fotografo-photographer-bergamo_02 Cooption-verde-manutenzione-gianni-canali-fotografo-photographer-bergamo_03 Cooption-verde-manutenzione-gianni-canali-fotografo-photographer-bergamo_04

Incontro Leone per una birra al BG Birra
mi dice: “ho scritto un libro”.
E vabbè…” rispondo io “sai che novità
Leo si corregge, “volevo dire, ho pubblicato un mio romanzo
si intitola -Il balilla innamorato- con Edizioni Bolis…
…sono alla ricerca di un luogo per la presentazione, vorrei evitale la solita libreria,
l’idea è quella di un piccolo show da teatro on/off con dei brevi recital
Gli propongo: “facciamolo nel mio studio, cosa ne dici?”,
mi guarda con i suoi occhietti vispi, capisco al volo che l’idea lo attira.
Un cubo bianco, buio, uno spot sul palco!
suggerisce Alessandra che si unisce alla conversazione.
La serata è stata apprezzata, un centinaio di persone e altrettanti libri venduti
ho ripreso l’evento con camera fissa, qui sotto trovi il video integrale di 40 minuti
poi ho confezionato un piccolo trailer selezionando un frase per ogni testimonial.


mostra fotografica video


The title might sound provocative,
Let’s specify it immediately: for me it is, indeed.

Entrepreneurs who work,
get their hands dirty,
expose themselves, act consciously and passionately,
hire the young, less young and even less young ones
put their lifetime savings on the line, to go on,
in this time of crisis, to avoid laying off their staff.

Entrepreneurs who work
all day long
training never stops,
research done in “leisure time”.

Entrepreneurs who work,
they have flaws, too, that’s undeniable,
sometimes they walk head down,
don’t take a breath,
take up time from their family
barely go to the theatre, to the cinema, to a vernissage…
find the time, if you manage to.

Entrepreneurs who work
judge them as you want
you may think that’s rhetoric
but they have what it takes
look at them in their face
that’s the right chance.

Don’t miss it!

Maybe the rhythm of time passing frightens us,
that’s why its value is often neglected?

But our choices, priorities and approach to life
are measured by the time we devote to our actions.

Skipping the chapters of a book to find out how it ends or pushing the fast-forward button.
We fool ourselves and don’t even understand why.

Being aware of time passing by makes us aware of the value of any single object we hold in our hands, too.
Paying attention to the flow of every single action makes us deeply understand the effort put into creating a product.

Almost all of us own a car and we know every car’s heart is the turbochargers.
Turbochargers’s mechanized process of creation surely can’t be defined as very thrilling.
But telling through images the time and the rhythm needed to produce it
helps us get the necessary perfection employed to make it carry out its worthwhile task for days, months, years.

So take your time, there’s also some good music, obviously at the right pace.
After all, it’s just a couple of minutes, maybe the time you need to discover the value of your own time


The soundtrack comes from four guys,
street musicians, probably students
looking for some money
to satisfy their everyday needs

The shots come from history,
the history of a city, of humanity,
They come from the symbols of the past and those left by afterwords for the future generations to remember

The support comes from the best travel mate ever,
Paolo, who tirelessly sustains me during my journey
with his culture, his organisation and his patience

The gratifications come from light,
the ink I use to express
my work, my pleasure, my life,
a great emotion


berlin souvenir photo gianni canali


berlin souvenir photo gianni canali

berlin souvenir photo gianni canali

berlin souvenir photo gianni canali