MARKETING MANUAL LABORERS

13.06.2016 Corporate, Portrait, Timelaps, Video

Said, done!
I took word for word the inspiration of Massimo Lentsch, Colmark’s deus ex machina.

They are free-range, resolute, pragmatic, efficient: the temporary “magut”**

So let’s put a strain on them and force them to climb the scaffoldings, helmet on their head, ladders, two or three of flights.
They didn’t turn a hair.
The boss standing next to the concrete mixer, shovel, tough pose and look, leading the group.

Nice guys “assembled” for a portrait: the cover of the book from Franco Angeli series “The International Marketing Labourers I Manovali del Marketing Internazionale”. I manovali del marketing internazionale.

We have decided to tell this experience through a time lapse you can watch here.

**Magut is a typical word in dialect of Bergamo indicating a manual laborer

 

corporate ritratto comark franco angeli manovali marketing

copertina Franco Angeli Co mark Massimo Lentsch

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